Nokia India has collaborated with Bharti Airtel to bring out a new version of the much successful Nokia Xpress Power. This is a significant achievement for the two companies who are leaders in their respective industries. Their collaboration to launch the Nokia Xpress Browser is a step towards strategic coordination across industries in the technology sector. It is also an illustration of attempts of key industry leaders to increase the size of the mobile internet market for all the players.
Nokia Xpress Browser
This is a very latest mobile technology. The Nokia Xpress Browser is a state of the art web browser that has been quite popular on mobile phones in the Indian market. So what is new? In the interest of consolidating its market share and increasing the switching costs for customers, Airtel, one of the leading cellular services providers, has collaborated with Nokia to bring out a version of the top browser with some special features tailor made to the needs of Airtel customers.